Shopper Marketing Manager (Retail) Job at Boxiecat, Remote

YXJtTUxJVGxGUVJEbGRsbEdVQXBacTdhNlE9PQ==
  • Boxiecat
  • Remote

Job Description

About Boxie:

At Boxie, our mission is to deliver innovative and impactful solutions for everyday pet care, prioritizing the health and well-being of animals, humans, and homes. Our innovative and premium products are available at leading retailers like Petsmart, Petco, and other Pet Specialty retailers nationwide. We're seeking a Retail Channel Marketing Manager to drive our retail and shopper marketing programs and help us grow our presence in these key channels. 

Position Summary:

Position Overview: The Shopper Marketing Manager (Retail) will be responsible for developing and executing retail and shopper marketing strategies that drive sales and brand awareness across Petsmart, Petco, and other key retail partners. The ideal candidate will have a strong background in CPG brick & mortar retail channel marketing, with 4-6 years of experience. This role requires a strategic thinker who can partner closely with sales teams and has deep expertise in creating and implementing customer marketing programs. The successful individual will embody our core values of Ownership, Active Communication, Adaptability, Work Ethic, and Kindness.

Key Responsibilities:

  • Develop and execute retail and shopper marketing programs to drive sales and brand engagement at Petsmart, Petco, and other key retail channels.
  • Collaborate with sales teams to align marketing strategies with sales objectives and ensure seamless execution in-store.
  • Manage relationships with key retail partners and external partners, such as Petsmart, Petco and brokers, to maximize brand visibility and promotional opportunities.
  • Lead the development of point-of-sale materials, in-store displays, and promotional campaigns tailored to specific retail environments.
  • Analyze retail and shopper data and develop the KPIs to inform marketing strategies and optimize campaign performance.
  • Work closely with product and brand teams to ensure consistent messaging and brand alignment across all retail channels.
  • Monitor market trends and competitor activity to identify new opportunities and stay ahead of industry developments.
  • Provide Brand and Product marketing team with retailer and shopper insights to help improve product GTM launch strategy and lifecycle. 
  • Manage budgets and track ROI on marketing initiatives to ensure efficient use of resources.
  • Provide insights and recommendations for improving retail marketing programs based on data analysis and feedback from retail partners.

Qualifications:

  • 4-6 years of experience in CPG brick & mortar retail channel marketing, with a focus on retail and shopper marketing programs.
  • Experience in the pet, food or beauty industry preferred; experience in grocery and mass channels like Target a plus.
  • Proven ability to collaborate effectively with sales teams and retail partners.
  • Deep experience in developing and executing customer marketing programs.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent project management skills, with the ability to manage multiple projects simultaneously.
  • Strong communication and presentation skills, with the ability to influence and persuade stakeholders.
  • Ability to thrive in a fast-paced, dynamic environment with a high degree of autonomy.

Why Join Us:

  • Competitive salary
  • Full remote company
  • Opportunity to lead and shape the future of our marketing team
  • Dynamic and collaborative work environment with opportunities for professional growth.

Job Tags

Remote job, Full time,

Similar Jobs

Bayview Physicians Group

Medical Coder Job at Bayview Physicians Group

 ...strong collegial relationships, and the desire to promote a positive work environment are encouraged to apply. We offer a competitive...  .../GYN, Colo/Rectal, Urgent Care, Dermatology, ENT and much more. Remote and/or Hybrid opportunities are available. Duties & Responsibilities... 

DR Demo

St. Louis Park Costco Sales Rep - 25/hr + BONUS Job at DR Demo

 ...WE'RE CURRENTLY HIRING FOR THE ST. LOUIS PARKCOSTCO! Seeking positive, energetic, and sales-focused professionals who can be passionate...  ...is ideal for people looking to supplement their income with part time work. Compensation: Starting at $25an hour plus BONUS... 

Wayside Waifs, Inc.

Corporate Enagement Coordinator Job at Wayside Waifs, Inc.

 ...Wayside Waifs is currently seeking to fill the posiiton of Corporate Engagement Coordinator.Position SummaryTo support and expand corporate...  ...skillsPosition Requirements~Work in office setting~Travel to area locations in year-round weather conditions~Valid... 

Jack Brown's Beer & Burger Joint

Bartender/Server Job at Jack Brown's Beer & Burger Joint

 ...Jack Brown's Beer & Burger Joint, a well-loved and popular restaurant in town, is seeking a friendly and skilled Bartender/Server to join our team. As a Bartender/Server, you will play a crucial role in providing exceptional customer service and creating a positive dining... 

US TRANSPORT SERVICES INC

Class A OTR TRUCK DRIVER Job Job at US TRANSPORT SERVICES INC

 ...Endorsement?NoDoes the driver need to have a Doubles/Triples Endorsement?NoDoes the driver need to have a Passenger Endorsement?NoFelonies?NeverDui?NeverTraffic tickets allowed in the last 3 years?2Any at fault accidents allowed in the last 3 years?NoDo you...